Advanced Features

We offer many advanced services for research professionals.

• Yes/No or other Dichotomous questions
• Open-ended text responses (long answer and short answer)
• Multiple choice select exactly 1 of n (select a single answer)
• Multiple choice select exactly k of n (select a fixed number of answers)
• Multiple choice select as many as k of n (select variable number of answers)
• Multiple question batteries (multiple questions using the same scale)
• Likert and Semantic differential question types
• Open ended text questions
• Rank order (select first choice, second choice... )
• Constant Sum (allocate 100 points among choice options)
• Horizontal Scale, Vertical Scale, Drop Down, Side by Side Formats
• Optional Questions, Forced Questions
• Randomization of single and multiple questions, question blocks, and answer presentation order
• Complete skip pattern and branching logic
• Text extraction and text piping
• Conjoint analysis questions
  
  More Advanced Capabilities include:
• Graphic integration into questions and answers (for concept tests)
• Customized logos, invitations and thank you pages
• Respondent tracking
• Legacy database integration through integration of respondent identifiers
• Password protected surveys
• Start and Stop surveys
• Surveys to be completed by multiple respondents (such as CEO, CFO, CIO, etc.)
• Web publishing of results (password or universal access)
  
  Other Features include Branching, Text Piping, Looping and Extraction
• Branching
• Text Piping
• Looping
• Extraction

Branching (Skip Patterns):

Branching capabilities include simple complex and even nexted branching. A simple branching wizard that is associated with each question allows the respondent to branch (skip) from a selected answer to another question.

Consider a simple example where the answer you choose will determine the next set of questions.

Choosing Male will branch to a multiple choice question about cars.
Choosing Female will branch to an open ended text question about cosmetics.

Sample Branching Example Survey

Extraction, Looping and Text Piping:

In the following example, we demonstrate extraction and looping capabilities.

Extraction builds new questions using only those answers selected in a preceding multiple choice (Check All That Apply) question. The successive questions that are tied to the original extraction question will include only the answer options selected in the multiple Choice question.

In the following sample survey, five search engines are identified and those used in the previous six months are selected. The questions that follow present only those answers selected in the previous question.

The extraction question is followed by a Looping and Text Piping example.

Looping is also based on a multiple choice (check all that apply) question, but repeats a sequence of questions over and over, one time for each of the items selected. For each time the loop occurs, text associated with the answers just selected is piped to the new question.

Text Piping is an advanced feature that permits the movement from text from one question to another based on the response that is selected. If an answer is selected, the specified text will be "piped" to the question that is asked next.

Extraction, Looping and Text Piping Example Survey